What Will You Learn?

Google is poised to usher in the latest, AI-infused evolution of search with its Search Generative Experience (SGE). The update is widely expected to revolutionize how users look for and find information online and will significantly impact hotel and resort SEO.

This report helps hospitality professionals understand what to expect from SGE, including screenshots and test cases and suggests strategies to help hotel and resort teams maintain optimal SEO performance.

What Are the Topics?

Below, you will find an overview of all topics.

  • How SGE and AI will impact travel searches
  • Hospitality test cases (with screenshots)
  • Hotel-specific optimal use cases for SGE
  • SGE best practices for hotels and resorts
  • SGE FAQ